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Blood transfusions provide life-saving support for:
- women experiencing bleeding related to pregnancy and childbirth,
- children suffering from severe anemia due to malaria or malnutrition,
- complex medical and surgical procedures, improving both survival rates and quality of life for countless patients,
- patients with sickle-cell disease, thalassemia, hemophilia, or immune deficiency disorders,
- and emergency response, helping treat people injured in natural disasters, accidents, and armed conflicts.
Focus of this year's campaign's
This year’s campaign slogan, “Give blood, give hope: together we save lives,” highlights the life-changing impact blood donors have on those in need. It celebrates the power of community and solidarity in saving lives through the simple act of giving blood. The campaign seeks to inspire by sharing real stories of people whose lives were saved thanks to blood donation or personal experiences from donors themselves, encouraging regular donors to keep giving, and motivating healthy individuals, especially young adults, to become first-time donors.
Activities may include commemorative events, meetings and workshops, donor appreciation ceremonies, social networking campaigns, special media broadcasts, musical and artistic events to thank blood donors, the publication of impactful stories and other activities that help to promote the theme of this year’s World Blood Donor Day.
The objectives of this year’s campaign are to:
- Raise public awareness about the critical need for blood and plasma donations and the impact they have on patients' lives.
- Encourage both new and existing donors to give blood regularly, helping to ensure a stable and sufficient blood supply.
- Highlight the positive impact of blood donors on the health and well-being of others and promote the values of solidarity, compassion, and community through blood donation.
- Mobilize support from governments and development partners to invest in and sustain national blood programs to achieve universal access to safe blood transfusion worldwide.
Campaign assets
More information
- Innovation, Access to Medicines and Health Technologies
